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The India site is not doing as well as the American one, however.
When Two Mangoes launched in India, the developers realized that the market was not ready for a dating-only website.
and other such sources are changing the way young Indian couples are meeting in the US and abroad.
Dating as we Westerners think of it, involves trial and error.
Unlike more mainstream Western-style dating sites like Ok Cupid or Match.com, Shaadi.com’s objective is to match people for marriage, and not just for dates.
Shaadi means wedding in Hindi, and though hundreds of thousands of people have gotten married through the website, Banwait and her colleagues were dissatisfied with the network’s focus on marriage.
“One couple we know met through one of the online matrimonial sites,” Krishnananda said.
“They talked, got to know each other, and then they told their families about it and then they said we like each other and we want to get married.” The website is Shaadi.com, the oldest matrimonial-based dating webpage in the world, with over 20 million users to date.